Honduras based DJ MiscoPisco was looking to launch a music event where multiple artists could come together and play to an audience in a cohesive communal event. With collaboration and community at the center (along with MiscoPisco's love of owls) I designed around the concept of a parliament of owls to build his music event brand.
The minimal geometric owl gives the brand a modern and mystical feel. The shape is meant to be reminiscent of a pharaohs helmet or crown that is passed on from ruler to ruler. In this case it is a metaphorical passing of the stage from artist to artist through the events. The phonetic spelling of the name is meant not only to differentiate the brand but to help it be easier to pronounce across multiple languages.
